Makeup Campaign (BTS)

This behind-the-scenes film was created for The Body Shop makeup campaign to document the creative process behind the final imagery.
Rather than polished outcomes, the film focuses on real moments on set—movement, interaction, and collaboration between talent and crew. By revealing the energy behind the camera, the BTS film reinforces The Body Shop’s commitment to authenticity, inclusivity, and self-expression as lived experiences, not constructed narratives.

Role: Creative Direction, Art Direction
Client: The Body Shop
Category: Beauty / Makeup
Team: The Body Shop global marketing & production teams