Live Fearlessly Every Day is a global campaign created for The Body Shop, built around the idea that confidence is lived in small, everyday moments.
The campaign highlights real people navigating daily life with honesty and courage, positioning beauty as a source of empowerment rather than perfection. Through a human, unpolished visual language, the work reinforces The Body Shop’s belief in self-acceptance, inclusivity, and fearless self-expression.

Role: Creative Direction, Art Direction
Client: The Body Shop
Category: Beauty / Global Brand Campaign